MAPPING GENDERED DISINFORMATION IN THE WESTERN BALKANS – SERBIA

This case exemplifies how gendered disinformation operates. Targeting women by distorting facts, reinforcing gender norms, and weaponising harmful narratives through media manipulation.

The “disinformation” in gendered disinformation refers not only to outright fabrications but also to a broader spectrum of information disorders, including misleading and manipulative content designed to undermine gender equality. Apart from women, gendered disinformation often targets gender minorities and the LGBTIQ+ community in general, intertwining sexism, misogyny, homophobia, and transphobia.

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